What is the Difference Between YouTube Premium and YouTube Red?
In the world of streaming media, YouTube has long offered options for users looking to access its vast library of content without ads or additional perks. Initially, the platform introduced YouTube Red in 2015, later rebranding it to YouTube Premium in 2018. Though both services share a foundation in providing a premium experience, there are notable differences in their features and functionality.
Premise and History
YouTube Red was born in 2015 as a paid subscription service aimed at users who wanted to access YouTube without commercials. This service launched with several additional perks, such as offline playback and access to original content.
Rebranding to YouTube Premium
In 2018, YouTube Red underwent a rebranding process to become YouTube Premium. This rebranding was more than just a name change; it marked a significant evolution in the service's offerings. The move to YouTube Premium was mainly driven by the inclusion of premium music streaming through Google Play Music, expanding the service's appeal beyond just YouTube content.
Features and Differences
One of the most significant differences between YouTube Premium and its predecessor YouTube Red lies in the additional features introduced with the rebranding. YouTube Premium now offers:
Ad-Free Music Streaming: Through integration with Google Play Music, users can enjoy a wide array of music without ads, providing a more comprehensive entertainment experience. Exclusive Content: Access to exclusive YouTube Red series and movies, enhancing the subscription's appeal to a broader audience. Price Increase: The subscription fees for YouTube Premium were increased to $11.99 per month, reflecting the expanded feature set. No Change for Existing Users: For those who were already subscribed to YouTube Red, no changes were enforced. Existing YouTube Red subscribers were automatically converted to YouTube Premium.Similarities and Myths
Despite the rebranding, there are no functional differences between YouTube Red and YouTube Premium in terms of core functionalities besides music streaming. Here are some common misunderstandings about the services:
No Differences in Core Features: Both services basically offer the same ad-free viewing experience for YouTube content, offline playback, and access to original programming. No Reduction in Content: There is no reduction in the quantity or quality of content available to users. All existing YouTube Red subscribers retain access to the same video library. Rebranding Justification: The change in name from YouTube Red to YouTube Premium was an attempt to present a more professional and premium image, away from the somewhat derogatory connotations associated with the term "Red."Conclusion
In summary, while the rebranding from YouTube Red to YouTube Premium marked a significant shift in features and pricing, the core functionality of ad-free viewing and original content remains the same. For users, the key decision is whether they are willing to pay the higher subscription fee for the added benefits, including ad-free music streaming. Understanding the specific differences can help users make an informed decision about their subscription.